The Attention Experiment
Spend less time lost in the scroll.
The Attention Experiment helps people notice when they've slipped into a scroll loop. A simple practice that helps you take back your time and attention.
The Attention Experiment helps people notice when they've slipped into a scroll loop. A simple practice that helps you take back your time and attention.
A short introduction to the simple practice helping people spend less time lost in the scroll.
Messages and moments of recognition from people using the practice in everyday life.
“This has really saved me. I’ve even found myself stopping picking up my phone to check an app using this.”
— Tia, corporate director“Our family have been using the mantra of Scroll, Loop, Notice, Choose and it’s making a real difference for us all.”
— Christina, parent“Scroll Loop! How helpful. I’m using this on the evenings I’m most prone to scrolling into oblivion and missing out on important sleep.”
— Rob, friendPhone policies can protect the school day. But students still need a way to understand what pulls their attention once the bell goes. The Attention Experiment gives young people a simple, memorable practice for noticing scroll loops, building self-regulation, and making more conscious choices… in school, at home, and everywhere in between.
Most parents are trying to guide children through a digital world they are also caught inside. The Attention Experiment gives families a shared language for talking about phones without blame, shame or another screen-time argument. Because this isn't just about what children lose to the scroll… it's about what they gain when they get some of that time and attention back.
The same digital habits follow adults into work: checking, distraction, overwhelm, comparison, stress and always-on communication. The Attention Experiment gives teams a practical and fun way to notice digital habits, reset attention, and protect focus, energy and wellbeing… supporting both your people and performance.
We don't fall into the scroll loop for no reason — there are many doorways in. Play Scroll Bingo and tap the ones you recognise (even if it was thirty seconds ago). Spotting your own doorways in is a skill.
We'll name some doorways in and learn the back door out.
A practical framework, an interactive experience, and a conversation people remember long after the session ends. Katie combines twenty years of experience in social media with digital wellbeing research to help students, parents, educators and teams better understand the forces competing for their attention — and how to spend less time lost in the scroll.
The pupils were captivated throughout, and posed some thought-provoking questions on this crucial issue affecting young people today.— Nikola Bowerman · Head of Pupil Wellbeing, Sherborne School
I'm Katie Brockhurst, a digital wellbeing researcher and teacher. I've spent over twenty years working in social media, supporting authors, wellbeing brands, and heading up a team for Glastonbury Festival.
I experience the pull of the scroll in my own life, and through years of studying digital wellbeing, I've built The Attention Experiment as a simple, body-led, evidence-based practice anyone (including me!) can use. I could teach you all about the neuroscience… But no-one wants another screen-time lecture. The most useful thing I can offer is the attention sequence itself: scroll, loop, notice, choose — and an invitation to start noticing when you are lost in a ‘scroll loop’…
Author of Social Media for a New AgeTalks, workshops and team sessions — for schools, families, conferences and organisations.
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